RIGHT TIME, PLACE & MINDSET
Connect with customers when they are near retail locations or places that are relevant to your brand and business. Customize messages based on your marketing needs and by layering in factors such as weather, traffic, and shopping areas.
ON ANY PHONE
Text messaging works on nearly every phone and enables marketers to reach the broadest possible audience. Today, ShopAlerts can locate over 268 million phones in the U.S., or 92% of all consumers.
ONLY IF THEY ASK
More than a million consumers have asked to receive ShopAlerts messages. Because they have opted-in, ShopAlerts users are receptive and highly likely to take action based on your messages.
HOW IT WORKS
WHO'S USING SHOPALERTS ?
Check out some of the brands that have been using ShopAlerts to connect with customers and increase traffic and sales.
THE NORTH FACE
Summit Signals, The North Face's location-based messaging program, enables fans of the brand to stay connected about the latest gear, local events, sponsored sports events, and tips for outdoor activities.
WHITE HOUSE BLACK MARKET
Fashion Alerts, the location-based mobile program from White House Black Market, offers the brand's customers exclusive offers and promotions as well as the insider scoop on new product arrivals and VIP store events.
SONIC
SONIC Drive-In customers participated in the restaurant's Sonic Signals programs and received special promotions and offers when they were in geo-fences created around SONIC restaurants in the Atlanta area.
O2
Placecast's collaboration with O2, the second-largest mobile operator in the United Kingdom, enables ShopAlerts to be utilized directly by the carrier for more than 20 brands and advertisers and more than one million opted-in subscribers.
GEO-FENCING AND MESSAGE CUSTOMIZATION
ShopAlerts uses geo-fencing technology to deliver relevant text or rich media messages to your customers.
- Geo-fencing creates a pre-defined, virtual space around a particular location.
- When your customer is within a determined radius they receive a message tied to that geo-fence.
- In addition to location data, ShopAlerts uses day and time to make your messages more relevant to a customer's particular mindset.
- Your customers opt-in to receive ShopAlerts messages and can manage messaging frequency and content.
SHOPALERTS PROVIDES
SCALABLE SOLUTIONS
ShopAlerts is currently licensed and deployed by operators, digital marketing agencies, large retailers, and resellers around the world.
MESSAGING TO THE WIDEST AUDIENCE
ShopAlerts is not tied to any one app, operating platform, carrier, or device, so it is scalable and can reach a mass audience.
MINDSET MESSAGING
Each message is tailored dynamically based on place, day, time, and CRM or loyalty data in order to deliver the most relevant messages to your customers in the optimal mindset to take action.
PROVEN BEST PRACTICES
We will help you create and manage your programs with customized geo-fences and messaging based on your marketing needs and promotional calendars.
CONSUMER PREFERENCES
Your customers can manage their messaging frequency and content preferences, which gives them much-appreciated control.
LOCATION-BASED ANALYTICS
Quantitative and qualitative measurements are tracked in order to support your marketing strategy.
